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Getting found by the venue you shot

Couples rarely search for a videographer by name. They search for the place they are getting married. A wedding you feature gets its own public page built around that venue, which is the page a couple planning the same wedding can actually find.

Listed, and featured

These are two different things and it is worth keeping them apart. Every published wedding is listed on your portfolio — a card with the couple, the date and a cover, which opens their gallery. Featuring a wedding is the extra step: it gets a page of its own, at your portfolio address followed by that wedding, written so a search engine can read it.

  • The page leads with the venue. That is deliberate — the venue name is what gets typed into a search box, and a page that leads with it is a page that can answer.
  • It carries the couple’s names, the date, the venue, your studio, and the vendors you credited.
  • It is off for every wedding until you turn it on, one wedding at a time. There is also a single action in Settings that features every published wedding that has a venue, if you would rather start from all of them.
  • A wedding with no venue is skipped, because a venue page with no venue is nothing for anyone to find.

What becomes public

Featuring a wedding is a decision about a couple’s privacy as well as your marketing, so be clear-eyed about it.

  • The couple’s first names, their wedding date and their venue appear on a page intended to be indexed. That is the whole mechanism — it cannot rank on a venue name without naming the venue.
  • The films and photographs do not. The page is a public introduction; the gallery behind it is still reached the way it always was, by private link, and still asks for a password if you set one.
  • Turn it off and the page goes. Search engines take their own time to forget, as they do with anything, but nothing on your side keeps serving it.
  • If a couple would rather not be listed at all, do not feature that wedding. It costs you one page and it is the right call more often than studios expect.

Making it worth finding

A page that exists is not the same as a page that ranks, and the difference is mostly in what you typed months earlier.

  • Spell the venue the way the venue spells it. “The English Manor” and “English Manor NJ” are different searches, and the one on the venue’s own website is the one couples copy.
  • Set your town and region in Settings. Those turn your portfolio into a business with a location attached, which is what connects a venue page to the area a couple is searching in.
  • Credit the vendors. A page naming the venue, the florist and the band is a page several other businesses have a reason to link to.

Common questions

Does featuring a wedding make the films public?

No. The page is a public introduction carrying names, date, venue and credits. The gallery itself stays private — same link, same password if you set one.

Can I feature everything at once?

Yes. Settings has an action that features every published wedding with a venue on it. Weddings without a venue are skipped, and you can unfeature any of them afterwards.

A couple asked not to be listed. What do I do?

Leave that wedding unfeatured, or turn it off if you already did. Their gallery is unaffected either way.

Why does it need a venue?

Because the venue name is what the page is built to answer for. Without one there is no search anybody would type that the page could win.

How long until it shows up in search?

Not something anybody can promise. The page is in your sitemap the next time the site builds, and it is written to be read — the rest is up to the search engine and how much competition that venue name has.

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